Online game changer #002
Clever thinking to reshape our world without a dime.
A lot of you already have plans to go CO2 Neutral by 2030 or want to get there in the near future. These keynote speakers volunteered to inspire you with a series of ‘tangible’ solutions that will help to make you clever decisions. ‘Let’s stop Talking and start Walking.’
Share the same passion to create a more sustainable biodiverse society. I would love to see you on the other side.
THE PROGRAM – Friday 28th of May
09:30 – 10:00 CONNECT
The floor is open time to grab an online coffee and have a one to one with other participants
10:00 – 12:00 THE WEBINAR > CO2NEUTRAL @WORK
- How to stop killing a fly with an elephant gun when it comes to AI
Geertrui Mieke De Kelaere – AI authority, engineer, ethical promoter and Author of the book Men Versus Machine
- Reduce your Digital Carbon Footprint at ZERO cost
Gerry McGovern –The Irish Times has described Gerry as one of five visionaries who have had a major impact on the development of the Web. Author of the book World Wide Waste
- How storytelling and bees can reshape the way we think
Yasmin Van de Werf – Freelance coach interactive storytelling.
Wim Wouters – Professor Digital Storytelling, digital product designer and game-tech specialist.
Founders of Poppins & Wayne. Creators of Pollinatorpark.eu
12:10 – 13:00 LUNCHBREAK
Join us at one the round tables with other participants
Our ecological impact
Our event is for free but you can always donate if you want. Your donations will be used to compensate our digital ecological footprint. Click here to learn more about the hidden pollution costs of online meetings .
Geertrui Mieke De Ketelaere
Shaping the future of AI at Imec, engineer and ethical promotor.
Author of the book Men Versus Machine
Geertrui Mieke De Ketelaere is Program Director AI at imec. She holds a master degree in civil and industrial engineering and specialised in robotics and artificial intelligence during her studies. Over the last 25 years, she has worked for several multinationals on all aspects of data and analytics (IBM, Microsoft, SAP, SAS, etc). At imec, Mieke De Ketelaere is responsible for the development of the AI strategy and roll-out. From a consulting point of view, she is specialised in defining the AI business canvas, from potential value to predefined risks. With her understanding of the new digital data streams and her understanding of AI technologies, Mieke De Ketelaere is requested by different business schools as a guest speaker on digitalisation. In her public presentations, Mieke puts the focus on the demystification of the hype around AI and covers non-technical subjects such as data privacy. In 2018, she was nominated “ICT Woman of the Year” in Belgium.
Founder of Customer Carewords & author of World Wide Waste
Gerry has developed Top Tasks, an information design framework that helps identify what truly matters to people, design an information architecture, and measure the ability of people to complete top tasks. It was developed over a 15-year period and has been used more than 500 times. Microsoft, Cisco, NetApp, Toyota, IBM, the European Union, US, UK, Dutch, Canadian, Norwegian, and Irish governments have used it.
A highly regarded speaker, Gerry has spoken about designing simpler digital experiences in more than 40 countries. He has written eight books. His latest is called World Wide Waste: How digital is killing the planet and what to do about it.
The Irish Times has described Gerry as one of five visionaries who have had a major impact on the development of the Web. He has appeared on BBC, CNN and CNBC television, partaken in various radio shows, and featured in numerous print media publications. He is the founder of Customer Carewords, a consultancy that implements the Top Tasks framework.
Yasmin Van de Werf
Freelance coach interactive storytelling. Co-founder Poppins & Wayne.
Digital product designer and game-tech specialist. Co-founder Poppins & Wayne.
“When story meets technology, imagination comes to life” is not just a brand premise. It’s quite literally the story of our lives. In fact, it was only when story (Poppins, aka Yasmin Van de Werf) met technology (Wayne, aka Wim Wouters), that imagination really came to life. Merging their individual skills in writing and game development with their shared expertise in strategic and conceptual thinking, opened up a whole new playground. One where storytelling consistently challenges and enhances the impact of tech innovations, and vice versa.
Pollinator Park was designed in collaboration with world renowned ‘archiobiotect’ Vincent Callebaut. It’s a 30-minute interactive and emotionally engaging virtual reality experience that immerses you in a futuristic world where man and nature co-exist in harmony, hoping to change your perspective and help turn the tide.
Trees De Bruyne – Curator
Founder of bARK.today, Innovation/Change Manager, business architect,
Start-up coach & mentor, media expert, curator & digital storyteller.
Trees De Bruyne is what you could call a game-changer. With her track record as an Innovation/Change Manager, Startup coach, Digital Strategist she introduces new technology mostly in the Media and cultural ecosystem. From curating webinars to inspire people to learn new digital skills to mentoring and coaching entrepreneurs to grow and scale. With bARK. Today she is using the mechanics of ‘company Gardening’ by creating ‘Tiny food forests’ to unite employees around a common goal. Reducing your CO2 Footprint and building a more bio-diverse society. In the slipstream, she uses the sustainable team building events to introduce other ‘Green Tech’ solutions and help companies to ‘Stop Talking and Start Walking’.
bARK.today is a non-profit organization that was founded by Trees De Bruyne. We are set on a mission to empower everyone to reduce their CO2 footprint. Our methodology is based on the principles of ‘Robert Hart’ the food forest pioneer. We use ‘Tiny Food Forest’ and ‘company gardening’ to unite people around a common goal. In our slipstream, we use our ‘sustainable team-building events’ to introduce other ‘Green Tech’ solutions. By doing so we empower everyone to make a change and build sustainable communities, sustainable outdoor spaces and turn this world into a more biodiverse society. Let’s ‘Stop Talking and Start Walking’.
Love to meet you on the other side
Trees De Bruyne
+32 496 52 12 08